Pebble Beach Company argues AGAINST on-site inclusionary housing

” … PBC has planned 90 lots to meet the relative market of Pebble Beach and the Del Monte Forest without any onsite inclusionary housing units.”

…increased density in the development areas would upset planning, environmental, and market objectives. Lot sizes were selected to maintain consistency with the neighborhood standards and expectations…” Continue reading

Pebble Beach Company argues FOR on-site inclusionary housing

“We think this is a really, really ideal site for affordable housing rental project for our employees,” Mark Stilwell, Pebble Beach Company Executive Vice President of Real Estate, speaking at the Monterey County Housing Advisory Committee Meeting, January 8, 2014 Continue reading

Public misled about the scope of residential development in the Del Monte Forest

The Overview

The public has been told over and over that the “final” Del Monte Forest Build-out allows the creation of 90 to 100 new single-family residential lots. (To view examples of media coverage, click here.) But now, as bulldozers clear vast swaths of forest to make way for spacious half acre and one acre lots and  the PB Co. is running ads saying “These 90 estate lots are the last ones that Pebble Beach Company will develop in Pebble Beach”, comes a surprise. In reality more homes may be allowed in a previously unmentioned 13 acre tract of native Monterey pine forest called “Area D.” Continue reading

Forest and neighbors lose out in Dave Potter’s “horse-trading”

We believe “horse-trading” by Dave Potter and PB Co. executives led to the targeting of native Monterey pine forest for destruction to make way for high-density “inclusionary” apartments. Pebble Beach Company executive, Mark Stilwell, was quoted in the Monterey County Weekly as citing  “political pressure from county leadership” as the reason the Company proposed the” Area D” site rather than paying the in lieu fee. To see for yourself, watch the following video (derived from the June 19, 2012 Board of Supervisor’s meeting) where they refer to their discussions. (Incidentally, watching this video is the best way to get up to speed on this complex issue.) This current debacle only serves to further tarnish Dave Potter’s poor environmental record. For more information, please refer to our post The Dave Potter Connection.

Pedestrian Safety Hazard

The community of Pebble Beach was designed as a semi-rural area to preserve the natural beauty and forest environment. There are no sidewalks or street lights, and the streets are quite narrow and often winding. There are many blind curves.

CHP Enforcement Ortega Rd. at Lassauen

CHP Enforcement Ortega Rd. at Lassauen

In short, it can be a dangerous place to walk, and many walkers are elderly. In fact according the the last census 54% of households in the Del Monte Forest have members 65 years or older. Exacerbating this hazard is the fact that many people going to and from work at the hotels, golf courses, etc. use narrow residential streets as “short-cuts”. Continue reading

The Dave Potter Connection

By Peter Mathews


When something doesn’t make sense, it usually means you don’t have all the information. That is certainly the case with the inclusionary housing arrangement between the County Board of Supervisors and the Pebble Beach Company. The PB Co. originally wanted to pay an in-lieu fee of $5 million rather than build rental apartments in the Del Monte Forest.

Then an agreement was made for the County to hold the $5 million in escrow until the apartments were built “somewhere” on the Monterey Peninsula, with an additional $2 million penalty to be imposed if no inclusionary housing was built within 5 years of the agreement. The County would then have $7 million to build inclusionary housing wherever they deemed appropriate. So far, the agreement makes sense.

But then at the June 19, 2012 Supervisor’s meeting when the Del Monte Forest build-out plan was approved, Supervisor Dave Potter unexpectedly launched into a monologue/history lesson about when he was on the Monterey City Council in 1991. He brought up a mysterious “MOU” (Memorandum of Understanding) between the City of Monterey and the Company that had been “put in escrow and there it sat” (Potter’s words). He said the MOU pertained to the “Old Capitol” site, 135 acres of undeveloped land across the freeway from the Del Monte Shopping Center. Potter then alluded to recent conversations about it between himself and Mark Stilwell, VP Real Estate for the PB Co. And then things got very murky.

Continue reading

Forest v.s. Parking Lots

On Wednesday January 8, 2014, the Monterey County Housing Advisory Committee echoed opponents concerns when it included a recommendation for additional parking in its approval of the Pebble Beach Company inclusionary apartments.

The project has also drawn sharp criticism for the needless destruction of native forest habitat. (716 trees would be cut down in addition to the 6,700 elsewhere in the DMF build-out.) The two issues seem unrelated. But in reality, the parking problem arises out of an unspoken need to conserve the forest. Continue reading

PB Co. on greenwashing campaign

“This habitat destruction will be on top of the over 6,000 trees already being sacrificed to PB Co’s so-called “final” DMF build-out.Equipment

Cut trees 5A recent flurry of editorials and media coverage presents the affordable apartments proposed for Pebble Beach as an environmentally beneficial project, opposed only by selfish NIMBY’s. PB Co. executive Mark Stilwell has been conducting frequent tours of the site and press interviews in an apparent attempt to sanitize an environmental nightmare and preempt balanced reporting and legitimate criticism.

Continue reading